We use essential cookies which are necessary for the functionality of this website. We also use Google Analytic cookies to monitor usage of this website and to try and improve performance. To allow these analytics / performance cookies, please click I accept. If you do not wish to accept the analytics / performance cookies, please click close. For full details on the cookies used on this website, please see the Privacy Notice

Loyd Grossman
Cluedo Who Stole The Recipe?
Cluedo Suspects

Competition Terms & Conditions

Please read these terms and conditions carefully. These terms and conditions ("Terms") apply to the Premier Foods x Cluedo "Who Stole the Recipe" prize draw (the "Main Prize Draw") and wrap up draw (the "Wrap Up Draw"), together the "Promotion". You will be legally bound by these Terms from the time you submit an entry for the Promotion.

If there is a conflict in these Terms with any other terms whatsoever attached to any other advertising material in respect of the Promotion, these conditions will take precedence.

The promoter of the Promotion is Premier Foods Group Limited of Premier House, Centrium Business Park, Griffiths Way, St. Albans, Hertfordshire, AL1 2RE (the "Promoter"). If you have any queries about the Promotions or these Terms then please contact the Promoter by sending an email to support@whostoletherecipe.co.uk.

Opening and closing dates, eligibility

  1. The Main Prize Draw will begin at 9am on 29 February 2024 and close at 8:59am on 30 May 2024 (the "Main Promotion Period").
  2. The Wrap Up Draw will begin at 9am on 30 May 2024 and close at 8:59am on 28 November 2024 (the "Wrap Up Promotion Period").
  3. The Promotion is open to individuals who are residents of the United Kingdom and Republic of Ireland, aged eighteen (18) years or over.
  4. The Promotion is not open to employees, contractors, representatives, agents, officers or directors of the Promoter, its parent companies, subsidiaries, affiliates, marketing agencies, or to any of their immediate family members or persons living in the same household, whether or not related, or to anyone else professionally connected with the Promotion.
  5. The Promoter reserves the right to verify the eligibility of any participant, entries and prize winners. The Promoter may require such information as it considers reasonably necessary for this purpose, which may include proof of identity, age, residency and address. The Promoter may withhold prizes while it verifies eligibility.
  6. Internet access, a mobile phone with a camera (to utilise the QR code) and a valid email address are required to enter the Promotion.
  7. Entry

  8. To enter the Main Prize Draw, participants must do the following during the Main Promotion Period:
    1. Find a promotional pack of any of the following products ("Promotional Product") at participating retailers:
      • Homepride Pasta Bake CR Tom & Herb 6/485G
      • Homepride Pasta Bake CR Tomato & Bacon 6/485G
      • Homepride Pasta Bake NAS Tomato & Herb 6/485 GR
      • Sharwood’s CIS Tikka Masala 6/420G
      • Sharwood’s CIS Korma 6/420G
      • Sharwood’s Butter Chicken 6/420G
      • Sharwood’s Korma 30% Less Fat Cooking Sauce 6/420G
      • Sharwood’s Tikka Massala 30% Less Fat Cooking Sauce SC 6/420G
      • Loyd Grossman Tomato & Basil 6/350g
      • Loyd Grossman Tomato & Chilli 6/350g
      • Loyd Grossman Tomato & Roasted Garlic 6/350g
      • Loyd Grossman Bolognese Sauce 6/350g
      • Loyd Grossman No added Sugar Tomato & Basil
    2. Scan the QR code on the Promotional Product packaging using a mobile phone camera or type in the URL found on the Promotional Product, which will take the participant to a dedicated microsite;
    3. Enter their date of birth into the landing page of the microsite, where indicated;
    4. Follow the prompts and find the stolen recipe;
    5. Enter their first name, surname, postal address and email address into the microsite where indicated and confirm they have read and agree to these Terms, read the Privacy Policy and they are 18 years or older;
    6. Click the "SUBMIT" button to submit their entry.
  9. To enter the Wrap Up Draw, participants must follow the same steps set out above during the Wrap Up Promotion Period.
  10. No purchase is necessary.
  11. Participants submitting a valid entry via the microsite will receive an email thanking them for entering the Main Prize Draw or Wrap Up Draw. Time taken to receive this email may vary.
  12. Restrictions on Entry

  13. There is a limit of three (3) entries per household / email per week.
  14. Participants who seek to enter more than this limit may be disqualified. Entries generated by script, macro, mechanical or other automated means are prohibited and will cause disqualification. Multiple entries made through agents, third parties, organised groups or any entry duplication method will not be accepted.
  15. The Promoter reserves the right to refuse to award a prize or withdraw prize entitlement and/or refuse further participation in the Promotion and disqualify the participant where it believes there has been a breach of these Terms, the spirit of the promotion, any instructions forming part of this Promotion's entry requirements or otherwise where a participant has gained unfair advantage in participating or won using fraudulent means. The Promoter's decision will be final in this regard.
  16. Entries that are not submitted in accordance with these Terms or are incomplete, illegible or lost, not received, delayed, damaged or rendered invalid in any way will be disqualified.
  17. The Promoter accepts no responsibility for entries or prize claims that are late, incomplete, not received, incorrectly submitted, corrupted or misdirected, whether due to error, omission, alteration, tampering, deletion, theft, destruction, transmission interruption, communications failure or otherwise.
  18. If at any time you wish to withdraw from the Promotion your request should be made in writing to the Promoter at support@whostoletherecipe.co.uk. Please ensure the correspondence is marked for the attention of the "Cluedo Promotion".
  19. Main Prize Draw

    Selection of winners

  20. During the Main Promotion Period, there will be 13 weekly draws. Each week, 75 winners will be drawn at random from all valid entries received by the Promoter during that week (each a "Weekly Winner"). The weeks will run as follows:
    1. Week 1: 9am 29/02/24 – 8:59am 07/03/24
    2. Week 2: 9am 07/03/24 – 8:59am 14/03/24
    3. Week 3: 9am 14/03/24 - 8:59am 21/03/24
    4. Week 4: 9am 21/03/24 - 8:59am 28/03/24
    5. Week 5: 9am 28/03/24 - 8:59am 04/04/24
    6. Week 6: 9am 04/04/24 - 8:59am 11/04/24
    7. Week 7: 9am 11/04/24 - 8:59am 18/04/24
    8. Week 8: 9am 18/04/24 - 8:59am 25/04/24
    9. Week 9: 9am 25/04/24 - 8:59am 02/05/24
    10. Week 10: 9am 02/05/24 - 8:59am 09/05/24
    11. Week 11: 9am 09/05/24 - 8:59am 16/05/24
    12. Week 12: 9am 16/05/24 - 8:59am 23/05/24
    13. Week 13: 9am 23/05/24 - 8:59am 30/05/24
  21. There is a maximum of one (1) prize per household each week of the Main Promotion Period.
  22. On 3 June 2024 one winner will be drawn at random from all valid entries received by the Promoter during the Main Promotion Period ("NY Trip Winner"). If the NY Trip Winner fails to take up the NY Prize (defined below) for the reasons set out in paragraph 42, then a replacement winner will be drawn in the same manner. These Terms will apply to any replacement winner but they may be given a shorter period of time to claim the NY Prize.
  23. Winner Notification

  24. For the purpose of this section, "Winners" means the "Weekly Winners" and "NY Trip Winner" together.
  25. Winners will be sent an email to the email address used to enter the Main Prize Draw within 5 working days of the Winner being selected and will be required to accept the prize with an email of response. The Promoter's agency, Active Consultancy, will then arrange for the fulfillment of the Prize (defined below) within thirty (30) calendar days of the Winner accepting the Prize and the completion of any verification process.
  26. Prizes

  27. The following prizes are available to be won as part of the Main Prize Draw:
    1. 975 x Cluedo board games (the "Cluedo Prize"); and
    2. 1 x holiday for a family of 4 to New York (described below) ("NY Prize").
  28. The Weekly Winners will each win a Cluedo Prize.
  29. The Cluedo Prize will be posted to the Weekly Winners' nominated postal address provided on entry within thirty (30) calendar days in accordance with paragraph 21.
  30. The NY Trip Winner will win a holiday to New York for a family of 4, including:
    1. 3 nights of accommodation at a 4* hotel (room only) to be allocated by the Promoter or its agencies, 20Ten and Active Consultancy, with the NY Trip Winner and their guests sharing a family room or equivalent accommodation at the discretion of the Promoter being provided);
    2. 4 return economy flights to and from a London aiport to be determined at the time of booking;
    3. Return airport transfers to and from the hotel accommodation, at the destination;
    4. Travel insurance to cover the duration of the trip for the NY Trip Winner and their guests (subject to eligibility and excluding any pre-existing medical conditions or additional costs for persons aged 70+);
    5. Spending money of £500 to be spent during the trip;
    6. A chauffeur-driven shopping trip;
    7. 4 x tickets to Central Park Zoo.
  31. Either the NY Trip Winner or their adult guest must be aged 21 years or over and the children must be under 12. The Promoter and its agency, Active Consultancy, reserves the right to verify the ages of the NY Trip Winner and their guests by requesting copies of valid photo identification. If such identification shows that the NY Trip Winner is under 18 years old and/or their adult guest is under 21 years old and/or their children are over 12 years old, the NY Prize will be forfeited. Any failure by the NY Trip Winner to respond to requests for identification may result in the NY Prize being forfeited.
  32. All elements of the NY Prize will be booked by Active Consultancy and the NY Trip Winner agrees to provide reasonable assistance to Active Consultancy for this purpose. A valid credit or debit card may be required from the NY Trip Winner as a security deposit when checking into accommodation.
  33. The NY Prize must be taken by 15 July 2025. The trip can be scheduled at any point in the year excluding UK and US bank holidays, the Christmas and New Year period and Easter. The trip must include a Saturday night stay at the hotel. Travel and and accommodation dates are subject to booking availability and the NY Trip Winner acknowledges that their first preference date may not be available.
  34. Unless otherwise stated in these Terms or otherwise notified to the NY Trip Winner, all elements of the NY Prize must be taken at the same time and once booked, cannot be altered or amended.
  35. Active Consultancy, on behalf of the Promoter, will transfer to a bank account nominated in writing by the NY Trip Winner the amount of the allowance (£500) prior to the date booked for travel. The NY Trip Winner and their adult guest shall be responsible for any expenses incurred in the general use and enjoyment of the NY Prize in excess of the allowance (including for food and drink, activities outside of planned activities, etc). Other travel, expenses, equipment and additional facilities are excluded. Neither Active Consultancy nor the Promoter will be liable to pay any further sums incurred by the NY Trip Winner or their guests for any reason in excess of the allowance.
  36. The NY Trip Winner and their guests must procure any necessary vaccinations, immunisations or similar needed for the trip. The NY Trip Winner and their guests must be legally able to travel to New York on the date booked for travel (including, but not limited to, meeting any Covid-19 regulations / restrictions which apply), must hold a valid passport and obtain all necessary visas and other documentation (including, but not limited to, any Covid-19 documentation required at the date of travel). It is the responsibility of the NY Trip Winner and their adult guest to ensure that their passports (and those of the children) will remain valid for a sufficient amount of time to permit entry to New York on the date of travel. If unsure of the requirements, winners and their guests are advised to consult the guidance issued by HM Passport Office on the GOV.UK website.
  37. In the event the NY Prize has not been redeemed within the time allowed, the NY Trip Winner's entitlement to receive the NY Prize will expire. Neither the Promoter nor Active Consultancy accepts responsibility for any failure or inability of the NY Trip Winner to redeem or take up the NY Prize by the date required.
  38. Any further NY Prize details will be confirmed when the NY Trip Winner is contacted by Active Consultancy.
  39. Wrap-up Draw

    Selection of winners

  40. On 5 December 2024, 25 winners will be drawn at random from all valid entries received by the Promoter during the Wrap Up Promotion Period ("Wrap Up Winners").
  41. Winner notification

  42. The Wrap Up Winners will be notified of their win by way of an email to the email address provided on entry from the Promoter or their agency, Active Consultancy within 10 working days of the Wrap Up Winners being selected.
  43. Wrap Up Prize

  44. The Wrap Up Winners will win a Cluedo board game ("Wrap Up Prize").
  45. There is a maximum of one (1) Wrap Up Prize per household.
  46. Prizes - generally

  47. For the purpose of this section, "Winners" means the "Weekly Winners", "NY Trip Winner" and "Wrap Up Winners" together.
  48. The Cluedo Prizes, NY Prize and Wrap Up Prizes (together, the "Prizes") are available to be won, but the Promoter makes no guarantee that all Prizes will be won (e.g. if there is low participation).
  49. Prizes cannot be sold, transferred or auctioned. Winners must not seek to sell or advertise the Prizes for sale, including on any digital platform or social media platform.
  50. Prizes are non-transferable and non-refundable. There is no cash or other prize alternative, except in circumstances outside the Promoter's control, where the Promoter has the discretion to replace the Prize with an alternative prize of equal or higher value.
  51. Reasonable efforts will be made to contact the Winners. If a Prize is declined, the Winner cannot take up the Prize, the Winner fails to claim the Prize as required by these Terms or is not eligible for the Prize or has not complied with these Terms, that Prize will be forfeited and a replacement winner may be drawn at the Promoter’s sole discretion. These Terms will apply to any replacement winner.
  52. Entrants who have not won a Prize will not be notified.
  53. The Promoter accepts no responsibility for any inability of a Winner (or their guests, where applicable) to take up the Prize.
  54. It is the responsibility of the Winner to provide correct, up-to-date details when accepting a Prize. The Promoter cannot be held responsible for Winners failing to supply accurate information which then affects Prize acceptance or fulfilment of their Prize.
  55. The surname and county of the Winners and the Prizes won will (unless the Winner has objected on lawful grounds) be made available on receipt of a self-addressed pre-paid envelope received by the Promoter at Premier House Centrium Business Park, Griffiths Way, St Albans, Herts AL1 2RE for sixty (60) days following the end of the Promotion Period. Participants can object to disclosure, or request that disclosure be limited in scope by contacting support@whostoletherecipe.co.uk. We may nevertheless disclose the information to the Advertising Standards Authority if required to do so.
  56. If you have been notified that you are a Winner and you have not received your Prize within the periods set out above, then please contact us at support@whostoletherecipe.co.uk.
  57. General

  58. Any decision of the Promoter is final and no correspondence will be entered into.
  59. Any Winner may be requested to take part in reasonable non-paid publicity or advertising relating to the Promotion and the Prizes, which may include having their photograph taken for promotional and/or press purposes.
  60. The Promoter reserves the right to delay, postpone or cancel the Promotion and/or amend or alter these Terms in the event of circumstances outside its reasonable control, which it considers make it necessary for it to do so.
  61. The Promoter accepts no responsibility or liability for (a) any codes, entries or winner notifications which are not received due to the use of incorrect or inaccurate entry information, any faulty or failed electronic data transmissions, or for any other reason; (b) any unauthorised access to, or theft, destruction or alteration of entries at any point in the operation of the Promotion; (c) any technical malfunction, failure, error, omission, interruption, deletion, defect, delay in operation or communications line failure, regardless of cause, with regard to any equipment, systems, networks, lines, satellites, servers, computers or providers used in any aspect of the operation of the Promotion; (d) inaccessibility or unavailability of any network or wireless service, the Internet and/or any website; or (e) any injury or damage to any person’s computer(s) or mobile device(s) which may be related to or result from any attempt to participate in the Promotion or to download any materials in connection with the Promotion.
  62. The Promoter will award the Prizes as described in these Terms, but the Promoter accepts no responsibility or liability for the Winner's use of the Prize. The NY Trip Winner and their guests will need to adhere to any other terms and conditions and/or disclaimers applicable to the different elements of the NY Prize (e.g. the hotel, air carrier, etc).
  63. If any of these clauses should be determined to be illegal, invalid or otherwise unenforceable then it shall be severed and deleted from these Terms and the remaining clauses shall survive and remain in full force and effect.
  64. Any personal information supplied in connection with the Promotion will be used, shared and retained as set out in the Privacy Notice of the Promoter posted at https://www.whostoletherecipe.co.uk/privacy.act
  65. The Promotion and these Terms (including any non-contractual disputes or claims arising out of them) are subject to English law. Any disputes must be referred to the English and Welsh courts. Consumers in Scotland, Northern Ireland and the Republic of Ireland may additionally bring an action in their home courts.